Free tools / Photo Optimizer

Photo Optimizer

Smaller photos for your website, with hidden location data removed. Your photos are processed on your own device and never uploaded.

Your photos

Choose photos or drop them here. JPEG, PNG, WebP or AVIF, as many as you like.

Longest side at most Save as

Also make website sizes (WebP at 320, 640, 960, 1440 and 1920 px)

Photos are turned upright, resized and re-saved at high quality. The camera details and GPS location hidden in phone photos are removed.

Choose photos to start. Nothing is uploaded.

Faster pages sell more. Phone photos are often 3 to 8 MB. Most websites only need a few hundred KB, and visitors on mobile data leave slow pages.
Your location stays private. Phones hide the exact GPS spot where a photo was taken inside the file. Posting it as is can show where you live or keep stock.
WebP is about 30% smaller than JPEG at the same quality and works in all modern browsers. Use JPEG when a site or app doesn't accept WebP.
Website sizes let your site send small phones a small picture and big screens a big one. Ask your web developer to use them in a srcset.